CPA (Cost Per Action) Marketing is an advertising business model that suits a lot of beginner marketers. That is because they can get paid a commission when the visitor to their website performs an action such as signing up for a free quote to a specific service, downloading an app to their smart phone, signing up for a free trial to a product etc. So there isn’t the pressure of getting visitor to get their credit card out to buy a product or service.
My good friend MSI Sakib, a blogger, SEO researcher and Internet Marketer provides a great article for CPA Marketing For Beginners on his blog.
What Is CPA Marketing?
The term CPA stands for Cost Per Action. It’s also called Pay Per Lead, in short PPL. CPA marketing is quite easier than selling products. Main idea behind CPA affiliate marketing is getting particular action from your traffic. This action can be submitting Email, filling up a form, making download, submitting pin code, submitting mobile number and even getting a sale.
How CPA Marketing Works?
There are some well-known CPA networks who control the whole process. The vendors or CPA offer creators submit their particular job or product to CPA networks and those CPA networks promote those offers via CPA marketers like us.
CPA Marketing Vs Affiliate Marketing – Which Is Better For You?
I have already mentioned that CPA marketing is much easier than Affiliate marketing. In case of affiliate marketing you must make sales to get profit. On the other hand getting sales in CPA marketing is not mandatory to make profit.
So, till now you got to know about CPA marketing and about it’s working method. Now, let me introduce you with some best CPA networks via which you can start your CPA marketing and earn handsome amount of money. Here goes the list of top 10 CPA networks in the world.
Some Terms About CPA Networks You MUST Know:
1. Advertiser and Publisher:Advertisers are the people who pay CPA networks to get conversion of their offers. On the other hand, Publishers are the people like you and me who are promoting the offers of CPA network to make money.
2. EPC: Full form of EPC is Earning Per Click. It does not mean that you will get money to bring only clicks to your offers. It means, in average publishers earned the given EPC rate from every click. For example: If a CPA offer of $2.50 got 500 clicks from 20 different publishers and among them 70 clicks converted into leads. So, it’s EPC will be ($2.5*70)/500 = $0.35.
How To Promote CPA Offers?
There are literally 100+ ways to promote CPA offers in order to make profit. I can’t write about all those 100+ promoting ways in this single article. Here I will list some mathods name which can be used to promote CPA offers.
How To Get Payment From CPA Networks?
There are several payment methods which are supported by tons of CPA networks. However, I found Paypal and Bank transfer very common among all the networks I have tried.
Did you find the information useful? Please comment below and let me know.
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